Ruby McCracken

Shortlisted for the Kelpies Design & Illustration Prize, a national competition to find the cover illustrator of a new novel, “Ruby McCracken: Tragic without Magic” by Elizabeth Ezra, for Scotland’s largest children’s publisher, Floris Books. 

I interpreted Ruby as sassy and slightly chaotic – with a hint of misfit to demonstrate that in the “Ordinary World”, she’s not like the other girls. In order to convey an element of lighthearted magic, I used a limited bright colour palette. Combining this with subtle, fun details, I aimed to create a vibrant, relatable design with strong appeal to the young target audience.